For Retail

Coach every store team, before they hit the floor

Forge for Retail lives on the devices your frontline staff already carry. Product launches, seasonal campaigns, service scripts, loss prevention, food safety, coaching in context, measured in conversion and basket size.

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The retail problem

Turnover eats your training budget.

Retail sees 60%+ annual turnover on the floor. Your classroom onboarding burns out the moment the new hire walks onto the shop floor. Forge replaces it with on-shift coaching, short, contextual, mobile, and measures the impact on the KPIs retail leaders actually run on.

How Forge makes you win

Coaching that fits between customers.

Mobile-first, shift-first

90-second coaching moments that fit between customers. Not 45-minute modules no one completes on the floor.

Product-launch ready.

Your next collection, your new loyalty programme, your seasonal campaign, Forge coaches the entire network in days, not weeks, in every language.

Measured in retail KPIs.

Conversion rate, basket size, attachment rate, NPS, shrinkage. Forge proves which coaching moved which number per store, per region, per manager.

Format

The coach picks the format that fits.

Sometimes the moment calls for a 90-second flashcard. And sometimes for a role play before a difficult conversation. The coach reads the moment and pushes the right format or the user asks for the one they need. 15+ activity types today, including these:

Film it, the coach checks it. Film a kitchen, a shelf or a workstation. The coach checks it against your standards and says what to fix.

  1. Video check: Here’s the kitchen before service. Is everything up to health and safety standards? Two points to fix before service. The rest matches your HACCP plan. Cloths are left on the worktable. Replace them with clean ones. The cooking plates have burnt-on residue. Clean them before service. Hood clean, floor clear, trays stored on the rack.
FAQ

Frequently asked questions

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How does Forge support store associates?

Forge's retail coach supports associates on the shop floor: product knowledge, customer advice, add-on sales, store procedures. Activities take a few minutes and work on mobile, between customers or before opening.

Does Forge work for a store network across several countries?

Yes. A single coach can support a whole network, in each team's language, from your central content. Local teams keep the same standards and head office sees progress store by store.

Can Forge prepare teams for a new collection launch?

Yes. As soon as the collection content is available, Forge generates short activities: product cards, selling points, advice simulations. Teams are ready on launch day, without waiting for the next training session.

Ready to hit new levels of performance with Forge?